(Orlando Florida) The next Queen of Influence? Move-over Martha Stewart. Former Sports Illustrated swimsuit supermodel Kathy Ireland is well on her way to becoming the go-to influencer in all matter of lifestyle décor for humans and the four-legged set. Kathy Ireland and the kiWW® team partnered with WorldWise, a leading consumer pet products company to produce the new Kathy Ireland Loved Ones.™ The new collection includes high-end bedding, furniture, bowls, accessories and toys. The line was recently launched at Global Pet Expo in Orlando.

Kevin Fick, CEO of Worldwise Pet Products

Kevin Fick, Worldwise CEO commented; “As a company Worldwise is excited to partner with Kathy Ireland and her team at kiWW to develop a line of pet products unique to the market. Kathy makes a great partner, she brings both her design savvy as well as her knowledge of what it means to be a busy parent to both the two-footed and four-footed child. Kathy’s design sense mixed with Worldwise’s ability to create innovative and solution based products is a winning combination.”

Here’s a sneak peek of what’s coming to a home near you…

Ki Home
Photo: Worldwise

Patchwork pet bed
Photo: Worldwise

Pink Floral Bear

Adjustable feeder    photo: Worldwise


Worldwise® brands include: Smarty Kat, Trusty Pup and Pooch Plantet and Pet Links. The company develops environmentally friendly products made from natural, recycled, reclaimed and certified organic materials. www.worldwise.com  


Founded in 1993, Kathy Ireland Worldwide is a $2 billion-a-year product licensing business, Forbes Magazine reported.